Buyer comparison · Official sources checked September 9, 2026
Omnisend vs Privy 2026: Free Plan vs 15-Day Trial, Pricing & SMS
Quick answer: Omnisend is the lower-risk start because it has a permanent Free plan, while Privy is stronger when on-site pop-ups and displays are central to the workflow. Compare your contact count, SMS needs and capture strategy before paying.
Which should you shortlist?
Privy
Shortlist Privy when your immediate problem is converting store traffic with pop-ups and displays and you want email/SMS plus on-site capture under one vendor. Privy's Email plan currently starts at $30/month; Pop-ups & Displays starts at $24/month.
Read the Privy profileOmnisend
Shortlist Omnisend when you want to test ecommerce email and automation with no subscription cost first. Its Free plan supports up to 250 contacts and 500 emails/month; Standard starts at $16/month and Pro at $59/month.
Read the Omnisend profileCompare the work and the cost
| Decision | Privy | Omnisend |
|---|---|---|
| Lowest-risk start | 15-day free trial with no credit card required. | Permanent Free plan: up to 250 contacts and 500 emails/month, no credit card required. |
| Entry paid pricing | Email starts at $30/month, billed by mailable contacts, with unlimited email sends. Pop-ups & Displays only starts at $24/month and is priced by page views. | Standard starts at $16/month. Pro starts at $59/month. Paid pricing scales with billable contacts. |
| Subscriber capture | Advanced pop-up design and targeting, embedded forms and a separate displays-only option. | Signup forms and list-building features alongside email, automation and ecommerce messaging. |
| Messaging | Email and SMS campaigns, automation and segmentation. Current Email pricing advertises 250 free SMS credits. | Email and web push across plans. For new paid subscriptions from May 4, 2026 onward, SMS is available on Pro as a volume-priced add-on starting at $0.007/SMS; Standard does not include SMS access for those new subscriptions. |
| New-customer discount | Use the current checkout/trial terms; no separate discount is assumed here. | First-time paid subscribers can currently save 30% for the first 3 months by paying 3 months upfront: Standard $11.20/month equivalent and Pro $41.30/month equivalent for that initial period. |
| Before migrating | Confirm your store integration and whether you need displays only or the full Email/SMS offering. | Estimate billable contacts, email volume and whether you need Pro-level SMS before importing your list. |
USD pricing where shown. Plans, allowances and offers can change; check the linked official pages and checkout terms.
What to test before paying
Compare the same contact count, monthly email volume, SMS destination countries and store traffic. Then test a signup form, welcome sequence and cart-recovery flow. Review mobile display behavior, suppression rules and how each platform counts billable contacts before importing your full list.
Do I need to replace my email platform to use Privy?
Privy lists a separate Pop-ups & Displays product that can sync collected contacts to Shopify, BigCommerce, Wix and selected third-party platforms. Confirm your existing platform is supported before selecting it.
Which will generate more sales?
This comparison does not establish a conversion or deliverability winner. Measure completed purchases, revenue per recipient and unsubscribes with your own audience; vendor features alone cannot predict the result.
Check your preferred option
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Learn more →Need the Privy-only cost check first? See the Privy 15-day trial and pricing guide.
Sources and method
This is an editorial comparison based on the official pages below, not a hands-on benchmark. Fit recommendations are our interpretation; no ranking, conversion or performance result is guaranteed.